If you operate a business using mailing lists, consumer mailing lists, opportunity seeker mailing lists or MLM mailing lists to target Opportunity Seekers, Business Opportunity Seekers, MLM Opportunity Seekers and Home Based Business Opportunity Seekers, you can benefit from reading this article.
THE 13 MOST POWERFUL WAYS TO MARKET… AND WHY!
(1) The power of DIRECT MAIL is urgency.
Time-dated offers that might expire before the recipient can act, often motivates them
to act now. Of all methods of advertising, direct mail has the most impact.
Money spent in response to direct mail accounts for 10% of the US economy.
On average, every $1 spent on direct mail marketing yields a return of $10.
(2) The power of NEWSPAPERS is news.
Marketing that is newsy gets noticed because news is on the forefront of readers' minds.
(3) The power of MAGAZINES is credibility.
Readers unconsciously attach to the advertiser the same credibility that they associate
with the magazine.
(4) The power of RADIO is intimacy.
Usually radio is a one-on-one situation allowing for a close an intimate connection
between listener and marketer.
(5) The power of TELEMARKETING is rapport.
Few media allow you to establish contact in a give-and-take situation
as adroitly as the telephone.
(6) The power of BROCHURES is the ability to give details.
Few media allow you the time and space to expand on your benefits
as much as a brochure.
(7) The power of CLASSIFIED ADS is information.
Nobody in their right mind actually reads the classified ads except for those
in a quest for data.
(8) The power of the YELLOW PAGES is even more information.
Here, prospects get a line on the entire competitive situation and can compare.
(9) The power of TELEVISION is the ability to demonstrate.
No other media lets you show your product or service in use along with the benefits it offers.
TV is still the undisputed heavyweight champ of marketing.
(10) The power of the INTERNETis interactivity.
You can flag a person's attention, inform them, answer their questions
and take their orders.
(11) The power of SIGNS is impulse reactions.
Signs motivate people to buy when they are in a buying mood and in a buying arena.
Signs either trigger an impulse remind people of your other marketing or both.
(12) The power of FLYERS is economy.
They can be created, produced and distributed for very little and can even bring
about instant results.
(13) The power of BILLBOARDS is to remind.
They rarely do the whole selling job but they're great at jostling people's
memories of your other efforts.
Consider implementing these tips if you operate a business using mailing lists, consumer mailing lists, opportunity seeker mailing lists or MLM mailing lists to target Opportunity Seekers, Business Opportunity Seekers, MLM Opportunity Seekers and Home Based Business Opportunity Seekers and want to make more money than you are currently making.
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