If you operate a business using mailing lists, consumer mailing lists, opportunity seeker mailing lists or MLM mailing lists to target Opportunity Seekers, Business Opportunity Seekers, MLM Opportunity Seekers and Home Based Business Opportunity Seekers, you can benefit from reading this article.
HOW TO WRITE THE PERFECT SALES LETTER OR AD
Here's what you need:
Headline
Subhead(s) that elaborate on the headline
Opening or first paragraph that elaborates on the headline and/or subhead(s)
Benefit – Feature – Testimonial cycle.
Here you state a benefit, tell the feature that delivers the benefit, and include a
buyer testimonial that proves they enjoyed that benefit.
More benefit "bullets"
Re-statement of your offer
Reasons why you can make this offer
Credibility and proof
Scarcity – offer won't be "on the table" for long, because…
Call to action – ask for the order NOW
P.S. Here you can restate the offer, add on another bonus for ordering
Order form or other response device.
And there you have it! There are many other variations and options you can use in an ad, but
this basic outline will work in many of the cases you will confront in your advertising efforts.
Consider implementing these tips if you operate a business using mailing lists, consumer mailing lists, opportunity seeker mailing lists or MLM mailing lists to target Opportunity Seekers, Business Opportunity Seekers, MLM Opportunity Seekers and Home Based Business Opportunity Seekers and want to make more money than you are currently making.
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